For the 11.0 evolution of The University of Alabama’s “Where Legends Are Made” campaign, I creative directed the visual approach, design system and campaign photoshoots, developing a cleaner, more refined look that marked a turning point for the long-running campaign.

"Thank A Donor Day" at the University of Alabama was an event dedicated to expressing gratitude to the university's generous donors.

America 250 at UA is a university-wide initiative commemorating the upcoming 250th anniversary of the United States and highlighting the University of Alabama’s role in civic engagement, history, and scholarship leading up to the national celebration.

For the holiday season, I created a whimsical stop-motion vignette centered on a vintage-style record player, bringing a sense of nostalgia and school spirit to the University of Alabama’s winter greeting.